Bike billboards, also known as bicycle billboards or bikevertising, are a type of mobile advertising that uses bicycles or bike trailers to display advertisements in public places. Bike billboards are typically used in urban areas to reach a targeted audience in a specific geographic location.
Bike billboards can take a variety of forms, including bicycles with advertising messages displayed on the frame, wheels, or handlebars, or bike trailers with displays attached to the rear of the bike. Some bike billboards are equipped with additional features, such as audio systems or interactive displays, to enhance the user experience.
Bike billboards are a cost-effective and eco-friendly alternative to traditional forms of advertising, as they do not generate any carbon emissions and can reach audiences in areas where other vehicles may not be able to go. They are also highly flexible and can be easily moved to different locations to reach different audiences.
The cost of a bike billboard campaign will depend on the specific details of the campaign, including the duration, location, and number of bikes involved. It's worth noting that the use of bike billboards may also be subject to local regulations or permits, which could affect the cost of the campaign.